The POINT 3 Story | POINT 3 Basketball

The POINT 3 Story

In the game of basketball, 0.3 is the difference between a block and a charge, a steal and a foul, the back of the rim and the sound of the net. Own that 0.3 and you have the advantage.

POINT 3 Basketball was created by ballplayers who know the feeling of a sweaty hand leading to a turnover, long shirt sleeves preventing quick catch and release on a jumper, a regular cotton T-shirt just not holding up to the kind of ball you play.

We started POINT 3 in 2010 to honor the game. To honor that moment when the rim feels as big as the entire lane. That feeling when you play ball that nothing else in the world matters. Basketball gear is about how you feel on the court - it has to look right, fit right and perform if you want to get into that zone.

In July of 2014, we were awarded a patent by the U.S. Patent and Trademark Office for DRYV Moisture Control Technology, making us the only company legally permitted to integrate a towel-like fabric into your performance athletic gear.

Don't be brainwashed into thinking that logo = performance. Basketball apparel has not evolved since the tank top. If you're serious about your game, it's time to try gear that was Made for Basketball.