At POINT 3, we’re experts on sweat. It’s not pretty, it’s not glamorous, but it’s part of the game and it’s what we do best.
As the company’s CSO (Chief Sweat Officer, aka the sweatiest guy on the court), it’s my job to know which products can help minimize the impact that sweat has on your game….and it’s why we make the BASE LT.
I grew up in New York City, playing ball outdoors virtually year round. True hoop-heads know that even without a gym of our own, we never let weather get in the way of our game.
Apart from the sting of the ball on the tips of my fingers and a constantly runny nose, there’s one thing I always remember from working out in the cold – the gear was never right. Coats were too bulky, sweatpants wore out (anyone else get those holes in the knees?) and hoods blocked my peripheral vision.
It’s because we know there are ballplayers out there working on their jumper in sub 40 degree temps that we made the DRYV Warm-Up Suit.
Our recent patent announcement has generated a lot of interest from the media - and not only the basketball press and bloggers. Take a look at some of the recent media stories talking about the importance of managing your sweat and how it can change the way games are played!
POINT 3 Basketball is super excited to announce that the company has been granted U.S. Patent 8,769,716 on its invention of DRYV® Moisture Control Technology!
DRYV is designed to provide an absorbent layer in moisture wicking performance garments, allowing wearers to keep their hands, face and other extremities dry while on the field of play.
“This patent is a game changer for POINT 3 and the athletic apparel industry as a whole,” said Michael Luscher, the founder and CEO of POINT 3 Basketball.